CloseMoreLeads.io | Podcast-to-Pipeline
For real estate agents, teams & brokerages

BECOME THE
AGENT YOUR
COMPETITION
IS SICK OF
SEEING.

Turn your local expertise into a podcast-style video campaign. Connect it to the qualification, nurture and follow-up that help move buyers and sellers towards an appointment.

Book a Free Strategy Call

Your expertise. A connected system. A clear next step.

LESS “WHO IS THIS?”
↗
MORE LOCAL FAMILIARITY
↗
FOLLOW-UP WITH A PURPOSE
↗
A PATH TO THE APPOINTMENT
The problem isn't another post

Being good at real estate
isn't the same as being known.

Your next client cannot choose expertise they have never seen. And attention means very little if the enquiry disappears into a CRM nobody opens.

01 / UNFAMILIARITY

“Sorry, who is this?”

Cold enquiries need context before they are ready for a conversation.

02 / SILENCE

The phone goes unanswered.

A captured enquiry needs a relevant next step, not one hopeful call.

03 / CONTENT

Another week. No post.

Your knowledge is valuable. Finding time to package it is the problem.

04 / FOLLOW-UP

“I'll get to it tomorrow.”

Without a connected process, opportunities can lose momentum.

Rishi standing outdoors in a suitRISHI / CLOSEMORELEADS.IO
Why I built this

Being an agent is hard.
Staying on top of every lead shouldn't make it harder.

“I built this because I know how hard it is to be an agent and stay on top of leads and follow-up.”

Between appointments, clients and everything else that needs your attention, it is easy for follow-up to slip. I wanted a connected process that could take more of that work off my plate.

So I built it in three parts:

  1. Attract leads.A podcast-style VSL, custom landing pages and campaigns that give people a reason to get in touch.
  2. Keep the follow-up moving.The CML Funnel System connects qualification, nurture and routing to do the heavy lifting between the enquiry and the conversation.
  3. Add calling support if you want it.An optional ISA calling team helps follow up with enquiries and book suitable prospects onto your calendar.

You bring your expertise and handle the sales conversations. The system helps connect the steps around you.

Rishi

Let's talk about what would help your business ↗
How It Works

From your expertise.
To your next conversation.

A connected path from getting seen to getting a suitable prospect onto your calendar, with optional ISA calling support.

THE CONNECTED JOURNEYFOLLOW THE OPPORTUNITY →
  1. 01
    Your expertiseGuided podcast interview
  2. 02
    Get seenMeta Ads + video content
  3. 03
    Capture interestCustom landing page
  4. 04
    Keep in touchCML nurture + qualification
  5. 05
    Add calling supportOptional ISA team
  6. 06
    Have the conversationAppointments on your calendar
↳ CML follow-up can hand off directly to your calendar. Add ISA calling when you want human calling support.
01 / ATTRACT
PODCAST VSLMETA ADS

Turn one conversation into a campaign.

Your podcast-style video becomes the core message. Short-form content and Meta Ads help introduce it to your audience.

02 / CONNECT
ENQUIRY CAPTUREDFOLLOW-UP ROUTED

Give every enquiry a next step.

The landing page captures interest. CML connects qualification, relevant follow-up and clear ownership of the opportunity.

03 / BOOK
OPTIONALISA CALLINGDIRECT HANDOFF

Move suitable prospects to your calendar.

Use the calendar handoff directly, or add an ISA calling team for follow-up support. You handle the appointment and sales conversation.

01

VSL podcast interview

Your knowledge, guided into a conversation that helps buyers and sellers understand your approach.

02

Custom landing pages

Give your campaign a clear destination, with a message and next step tailored to your market.

03

META ADS

Put your content in front of your intended audience through campaigns on Facebook and Instagram.

04

CML Funnel System

Connect enquiries, qualification, nurture and follow-up so the next step has a clear owner.

05

ISA calling team Optional add-on

Add a calling team to follow up with enquiries, qualify intent and help move suitable opportunities towards a conversation.

06

Booked appointments on your calendar

Qualified opportunities get a clear calendar handoff, so you can focus on the sales conversation.

ISA calling is an optional add-on. Your agreed plan defines delivery, any calling coverage, qualification criteria and advertising spend. Appointment volume and closings are not guaranteed.

The podcast-to-pipeline system

One conversation.
Connected to the next.

A podcast-style VSL is a guided conversation shaped into a persuasive video. Your buyers and sellers hear how you think before deciding to get in touch. You do not need a large audience or a weekly show.

This page is for real estate professionals. Your own client campaign speaks to buyers and sellers in your market.

Podcast-style VSL examples

See what the
conversation becomes.

Explore three examples of the podcast-style video format. A guided conversation gives buyers and sellers a chance to hear your expertise and get familiar with your approach.

01

Podcast-style VSL example 1

02

Podcast-style VSL example 2

03

Podcast-style VSL example 3

These videos illustrate the format. They do not establish a particular volume of enquiries, appointments or closings.

CML Podcast-to-Pipeline Launch

Bring the expertise.
We'll connect the pieces.

A video, a campaign and a follow-up process built around your growth target. If your goal is 2 to 3 additional closings per month, we start with the opportunities, capacity and follow-up that goal would require. It is a target, not a promised result.

01 / AUTHORITYMake your expertise visible.

Positioning & guided recording

The gap: Your knowledge needs a clear angle.

You receive: A positioning direction and structured podcast conversation.

Why it matters: Give buyers and sellers a reason to listen and start a conversation.

Your part: Market insights, recording time and message approval.

Core video & short-form content

The gap: Inconsistent content makes familiarity difficult.

You receive: A core podcast-style VSL and agreed repurposed clips.

Why it matters: Connect short-form attention to a fuller explanation of your approach.

Your part: Review and approve assets; provide permitted brand materials.

02 / ACTIVATIONGive attention somewhere to go.

Campaign messaging & advertising

The gap: Good content alone does not define distribution.

You receive: Agreed campaign messaging, creative and advertising setup.

Why it matters: Introduce your expertise to the intended audience and invite a relevant next step.

Your part: Approve messaging, provide account access and fund separate advertising spend.

Landing page & qualification

The gap: An enquiry without context is harder to route.

You receive: A landing page and a qualification journey matched to your market.

Why it matters: Help interested buyers and sellers share intent and reach the next step.

Your part: Approve questions, service areas and qualification criteria.

03 / CONVERSIONKeep the conversation moving.

CRM & AI-assisted nurture

The gap: Enquiries lose momentum when follow-up is disconnected.

You receive: Agreed CRM setup, nurture messages and human handoff rules.

Why it matters: Support relevant replies and make ownership of each opportunity clear.

Your part: Provide system access, approve messages and respond to opportunities.

Routing, calendar & feedback

The gap: A booking is only one stage of the sales process.

You receive: Follow-up routing, calendar handoff and agreed performance feedback.

Why it matters: Help move qualified opportunities towards appointments and identify gaps.

Your part: Keep availability and CRM notes current, conduct calls and share outcomes.

Your plan defines content volumes, advertising channels, fees, contract length and launch timing. Advertising spend is separate from service fees. ISA calling is an optional add-on, with coverage defined in your plan. Database reactivation depends on agreed scope.

Clear roles. Less guesswork.

We build the system.
You bring the human part.

What CML handles

  • Positioning and guided recording structure
  • Video editing and agreed content assets
  • Campaign and landing page implementation
  • Agreed CRM, nurture and routing workflows
  • Optional ISA enquiry follow-up if added to your plan
  • Workflow testing and performance feedback

What you handle

  • Share your market knowledge and approvals
  • Attend and contribute to the recording
  • Respond to qualified opportunities
  • Conduct sales conversations and keep CRM notes
  • Share feedback so the process can improve

Guided questions reduce the blank-page problem. Implementation reduces the setup work. Your involvement still matters.

The Proof

Hear it in their
own words.

Explore these client case-study videos. Each story reflects an individual experience; it is not a promise of your results.

Kia B

CLIENT CASE STUDY

Paula R.

CLIENT CASE STUDY

Alex Elia

CLIENT CASE STUDY

Curtis P.

CLIENT CASE STUDY

Deanna T.

CLIENT CASE STUDY

Nash Team

CLIENT CASE STUDY

Brenda M.

CLIENT CASE STUDY

Denisse I.

CLIENT CASE STUDY

Alicia X.

CLIENT CASE STUDY

Jarryd P.

CLIENT CASE STUDY
Book a Free Strategy Call ↗
Fair questions

Let's skip the agency waffle.

I hate being on camera.

You bring local knowledge, not a memorised performance. Guided questions give the recording structure. We can discuss your comfort level before agreeing a recording approach.

I already have a CRM.

Great. We review what it does and where the gaps are. Whether your existing CRM can support the agreed workflows depends on its capabilities and integrations.

I have been burned by marketing agencies.

Ask to see the exact deliverables, responsibilities, fees and measurement plan before committing. A view is not an appointment, and an appointment is not a closing.

I need leads sooner.

Discuss your timing on the call. Campaigns require assets, setup and testing. There is no promise of immediate enquiries or closings; an urgent requirement should shape the scope.

I do not have time to follow up.

Nurture and routing can support your team, but someone still needs to respond and hold sales conversations. We need to understand that capacity before recommending a plan. You can add the optional ISA calling team for enquiry follow-up within agreed coverage. Your team still conducts the sales conversations.

How is this different from starting a podcast?

You are not signing up to run a weekly show. One guided conversation becomes a persuasive core video and agreed campaign assets connected to a conversion journey.

What does it cost?

Service fees depend on the agreed scope. Advertising spend is separate. Discuss budget readiness on your strategy call so the next step reflects your resources.

Can you guarantee closings?

No. Closings depend on market conditions, budget, buyer and seller decisions, your response and sales execution. A goal of 2 to 3 extra monthly closings is a planning target, not a guaranteed or typical result.

Book a Strategy Call

Your market.
Your next move.

Book a free strategy call with Rishi.

Let's discuss your market, your growth goal and how the Podcast-to-Pipeline system could fit your business. Bring your questions, your budget range and an honest picture of your follow-up capacity.

Choose a time and complete your booking in the calendar. Your confirmation will include the actual meeting details.

Calendar not loading? Book directly on Calendly ↗